Phase 1 — Establishing the baseline

Britain's
Prosperity Gap

Establishing the baseline

Draft — internal review only · May 2026

In memoriam

Sir Alex Younger KCMG

4 July 1963 — 2 June 2026

This paper is dedicated to the memory of Sir Alex Younger KCMG. Sir Alex's life of service, including as Chief of the Secret Intelligence Service from 2014 to 2020, was extraordinary. We were deeply privileged to have him as a Civic Commissioner of the 2030 Prosperity Alliance. His dedication to the security and prosperity of the United Kingdom will be felt for decades to come.

For nearly 20 years now the British economy has struggled to grow. GDP per capita – i.e. total national income divided by number of people – has been growing at just 0.5% a year. In the decades between 1950 and 2008 it had grown at well over 2% a year1. The result is that national income per head is around a quarter lower2 than it would have been had that previous trend continued. That is a prosperity gap worth £15,000 to the average person.3

At the same time real earnings have barely grown. They are today a good 25% below4 where people in 2007 might reasonably have expected them to be. That is a huge loss. The 2010s may well have been the worst peacetime decade for earnings growth in over two hundred years.

Watch the video version
Growth has stagnated since 2008
UK GDP per capita against its 1960–2005 trend, extrapolated forward. World Bank WDI, constant 2015 US$.
$0k $10k $20k $30k $40k $50k $60k $70k 1960 1980 2000 2024 -26% VS TREND, 2024
Actual GDP per capita 1960–2005 trend extrapolated Constant 2015 US$.
2
The archetypes

How the prosperity gap has affected groups across Britain

It's easy to get lost in big numbers and macroeconomic charts. The table below cuts the country by age. It shows how real incomes and home ownership have changed for each generation across two eras — the years to the financial crisis, and the long stagnation since.

The pattern is stark: pensioners' incomes rose strongly and their home ownership climbed, while younger working-age households saw incomes stall and ownership fall away. To put faces to it, the profiles that follow pair each group's story with new focus groups and polling.

By generation — change over two eras
GroupReal incomeHome ownership
1995–20072007–today1995–20072007–today
Younger working-ageages 25–44+34%−7%−6pp−12pp
Older working-ageages 45–64+29%−5%+2pp−7pp
Pensionersages 65++50%+6%+12pp+5pp
All individualswhole population+36%−2%+0pp−6pp

Real median household income (before housing costs) is the % change; home ownership is the percentage-point change. Source: DWP Households Below Average Income, via Stat-Xplore (1994/95→2007/08 and 2007/08→2024/25), individuals grouped by age. Owner occupation among 25–44s fell from 72% to 55%.

3

The median family.

Real incomes have risen only slowly since the financial crisis, and remain some £16,000 a year below their pre-2008 trend.

"My mom could stay at home with us children and they could still pay the mortgage on one person's salary. Obviously, once I was older, a teenager, we went on an abroad holiday every year. We go camping. I work, but I don't really have any luxuries. If I do anything, I have to really plan it. And if I went out for a meal with a friend, I'd have to look for somewhere that had offers on, or I'd always be constantly checking. It's always on the back of the mind about the cost of things."

— Part time administrator, no degree, Wrexham, 36

"Eventually for me I will do. But like I said, it's quite hard as well, isn't it, to live to pay you day to day your bills and day to day living and then put money away. Can't really do it, can you? Unless you rob a bank or something like that."

— Sales, no degree, Birmingham, 43

"We're doing a lot worse than my parents. My parents' house was really cheap to buy. And again, like everyone else said, kids was going abroad twice a year. We're just about getting holiday once a year and that's a push and sometimes we'd help from my parents. But I feel that the inflation is so high and the cost of living and everything else, yet the wages and the money that we get and earn and whatnot hasn't risen with it. Do you get what I mean?"

— Housewife/carer, no degree, Birmingham, 39

"So your pay rise is three, 4% a year, but your council taxes is up by 15, 20%. Your water bill has gone up. Your utility has doubled every year. So basically you have to make choices between eating your home or eating takeaway. All families have to make choices and most people are from this sort of pay bracket as well."

— IT Call centre, degree, 41, Leeds
Interactive — the personal cost

What have the lost decades cost you?

UK output per person is around 26% below its long-run 1960–2005 trend. Had the economy stayed on that path, pay would be roughly 36% higher. Pick a profile — or type your own salary — to see what that gap looks like for one person.

Typical pay £40,668 for this profile — full-time gross. Type your own salary above to override.
Lost every year
£14,500
That is about 8× the average annual energy bill every year.
Pay on the lost trend
£55,200
what you'd earn if pay had kept pace
Lost over your working life
£465,000
if today's gap persisted over your 32 remaining working years to 67

Illustrative, not a forecast. It assumes an individual's pay would have risen in line with GDP per capita, and the lifetime figure simply holds today's gap constant in real terms over the years to state pension age (undiscounted, no compounding).

Source: Gap: World Bank WDI real GDP per capita (NY.GDP.PCAP.KD), 1960–2005 log-linear trend extrapolated (same as deck Slide 3). Typical pay: ONS ASHE full-time gross annual median by region × age × sex — regions from the ASHE 'region by age' workplace table (Table 7a), the UK aggregate from ASHE Table 6.7a (UK × age × sex), both 2025 provisional; Northern Ireland and one North-West cell are suppressed by ONS and use the region's all-ages median on the national age profile. Comparisons: Ofgem price cap, ONS Price Index of Private Rents, gov.uk council tax, ONS Family Spending.

Many other countries have also suffered a slowdown in productivity growth, and hence growth in living standards since the financial crisis. It would be wrong to blame all of the slowdown suffered in the UK on government policy. But growth in this country has slowed down by more than in almost any other comparable country. Not only have we suffered a massive shock to our expected standard of living, we have fallen increasingly far behind other countries.

The UK has the largest gap against trend in the G7
Shortfall in GDP per capita (PPP) versus each country's 1995–2007 trend, extrapolated to 2024. World Bank WDI.
United Kingdom -30.8% Canada -29.5% Italy -19.6% France -19.3% United States -15.3% Germany -8.1% Japan -4.0%
United Kingdom Rest of the G7 GDP per capita, PPP. 2024.

There are reasons why we have done worse than others. Decades of low levels of investment, by both public and private sector. Poor infrastructure, especially transport infrastructure, outside of London. Poor control of our public finances and of inflation. A highly complex and damaging tax system. A planning system that makes building slow, expensive and uncertain. An increasingly burdensome and intrusive system of regulation. Brexit and the additional costs imposed on trade. More than a decade of political chaos. The most centralised policy and fiscal decision-making apparatus in the western world. A misfiring vocational and technical education system. Exceptionally high energy prices, caused largely by policy decisions. There is more.

Later elements of this project will investigate all these and other reasons for our, relative and absolute, economic decline. These are listed here simply to illustrate that low growth is not inevitable. It is a choice.

In one sense the consequences of all this are obvious. We are (a lot) less well off than we might otherwise have been. In fact, the combined consequences of this lack of growth and other policy decisions, are rather more profound than that.

The most obvious effects flow through the changing relationship between earnings and wealth, between earnings and inheritances, and between generations. In short, wealth has become much more important relative to income. That has advantaged older generations, who had more wealth when stagnation hit, and who have also benefited from decades of asset appreciation – in the housing market at least until 2008, and in the stock market. Layered on top of that, many benefited from phenomenally generous defined benefit pensions, for which younger generations have ended up paying.

7

The secure pensioner.

Pensioner incomes have risen far faster than those of working age over the past two decades — mainly on the back of occupational, not state, pensions.

"I know each generation from now on will inherit more than the previous generation."

— Retired Sales, no degree, Bristol, 70

"I feel okay about the financial future. The financial side of it is fine. It's the health and happiness is I'm more worried about. And what's going on in the country affects happiness, I guess."

— Retired business manager, degree, Bristol, 63

"I think they seem to have more opportunities, then more pressures as well. So I think it's possibly more expectations placed on them. So I don't think they have it any easier, but I think it's different for them. I know my daughter, she's in a professional role, but she has a massive student debt that will probably follow her through most of her life because she's trained to be a vet."

— Retired Nurse, no degree, Leeds, 60
What drove the rise in pensioner incomes — by source
Real change in average weekly income per pensioner unit, mid-1990s → 2021-22. 2021/22 prices. DWP Pensioners' Incomes Series.
PRIVATE PENSION +£148 STATE PENSION +£107 EARNINGS +£35 INVESTMENT −£2 £0 £50 £100 £150

But this is not a one-off effect. Because wealth is very unequally distributed, and it cascades down generations, this period of stagnation is also having effects on social mobility and the life chances of those from different backgrounds. Those whose parents are owner occupiers are much more likely to own a home themselves, even once you control for their earnings. We know that inheritances will be worth about twice as much, relative to their lifetime earnings, to those born in the 1980s than they were for those born in the 1960s11. But that is an average. Some will inherit a great deal; many will still receive little. The truth is the wealth of your parents is becoming a more and more important determinant of your own lifetime economic resources, a trend that is undoing a century or more of movement in the other direction.

And these things are sticky. When wealth levels grow and earnings do not, it becomes much harder to earn and save your way up the wealth distribution. One calculation suggests that someone on average earnings who could miraculously save everything they earned would have needed 10 years to move from the fifth to the ninth decile of wealth in 2007, but 16 years by 201712.

The most obvious manifestation of these intergenerational differences is in the housing market. Those in their 30s today are around a fifth less likely to be owner-occupiers than they were in the mid-1990s13. Rental costs, especially in London and some other thriving cities, are extremely high. This directly impinges on living standards. It also makes it increasingly hard for those without parental wealth to move to these cities and hence access the best paying jobs. Wage progression is much steeper in London, but you can’t access that progression if you can’t afford to take a job there in the first place.

9

The young non-graduate.

Earnings have grown little and home-ownership has fallen sharply, leaving many in their twenties still living with their parents.

"But I'm just not academic. So I find I'm better with jobs that are hands-on and usually they don't pay as good."

— Female, 23, Nursery Assistant, Birmingham

"Some people are going to have it better off than you who have got rich parents and can help them, but end of day, if you do want something that bad, you can do it."

— Female, 23, Nursery Assistant, Birmingham

"They did have it hard, our parents, they'd tell us they walked uphill both ways to school and that. They did have it hard, but if you look at the minimum wage of their time compared to the housing price, and now you look at it now, it's like ours is mad out of proportion."

— Male, 26, Tyre Fitter, Manchester
Years of saving needed for a 10% deposit, 1999 vs 2025
Yorkshire median home price; 10% of net pay set aside each year. Each block = 1 year.
IN 1999 Typical first-time-buyer barrier 5 years IN 2025 The same home, same savings rate 7 years ← 1 block = 1 year of saving (10% of net pay) →
1999 2025 Yorkshire median home; 10% deposit, 10% net pay saved.

So, stagnation also locks in differences between regions. It is only in London that the graduate wage premium has held up and where fractions of graduates entering “non-graduate” jobs have not risen. The relative failure of regions outside of London and the South East is not new, and has not got worse since growth stalled. But as with other forms of inequality, it is much less bearable when incomes are not growing, and when opportunities are denied.

All this is starkly illustrated by some simple comparisons between the situations of people around the age of 30 today and 20 or 30 years ago. Median earnings for people in their 30s today are actually around 7% lower in real terms than they were in 200717. First-time-buyer house price to earnings ratio is 4.8 today versus 2.4 in 199718 (though note that all the increase happened between 1997 and 2007). Some 57% of 30-49 year olds today are owner occupiers compared to 73% in 1997 and 70% in 200719. There has been a huge rise in private renting, especially among those on middle incomes. Defined benefit pension coverage has also collapsed, to well under 10% in the private sector20.

Life at 30, then and now
Someone turning 30 in 1997, 2006 and today. The change column compares today with 1997.
Indicator
Turning 30 in 1997
Turning 30 in 2006
Turning 30 today
Median earnings at 30
£36,500
£44,200
£40,668+11%
FTB house-price-to-earnings ratio
2.4
4.9
4.8+103%
Owner-occupation, 30-49
73%
70%
57%-22%
Defined-benefit pension coverage
52%
36%
28%-46%
Earnings in real 2025 prices. Sources: ONS ASHE; Nationwide; Resolution Foundation.

All of this has been exacerbated by policy decisions. Pensioner incomes and benefits have been protected, working age benefits have been cut. Young graduates face what is effectively an additional 9% tax21 on their earnings. More and more of the working age generation have been pulled into very high rates of tax. We have built far too few houses, and imposed a tax system that impedes an effective housing market. We have deprioritised spending on education. Health spending has risen from around a quarter to more than 40% of public service spending since the turn of the century. The list could go on.

12

The young graduate.

The graduate pay premium persists, but real graduate pay is no higher than before the financial crisis, and home-ownership at 30 has roughly halved.

"Our team in Birmingham had one apprentice that were hiring and we had 300 applications for one role."

— Male, 28, Project Manager, Birmingham

"That there is quite an oversaturation of degrees in general and there's a lot less early opportunities for people starting careers and the expectation of experience, it doesn't match."

— Male, 26, Consultant Engineer, Glasgow
Homeownership at age 30, baby boomers vs millennials
Share of family units owning a home at age 30, by birth cohort. UK, 1961–2022/23.
BABY BOOMERS Born 1961 – 1965 53% OWNED BY AGE 30 −26pp ROUGHLY HALVED MILLENNIALS Born 1981 – 1985 27% OWNED BY AGE 30
Home-owner at 30 Renting, with parents, or other Each figure = 5%. Owners rounded to nearest figure.

Poor growth is also behind many of our fiscal problems. The same level of tax raises a lot less money to spend on public services when the economy is smaller. Growth doesn’t solve all those problems – we need to pay public sector workers wages that are competitive with those in the private sector, for example – but it helps. The tax burden in the UK will have grown to its highest level ever over this decade and by a good 5 per cent of national income25 – a change historically unprecedented in peacetime. Spending is also settling at a level five percentage points higher26 as a fraction of GDP than it was pre Covid. Yet public services remain poor on most measures.

Tax and spending as a share of GDP
UK national-account taxes and total managed expenditure, % of GDP, 1948 to the OBR forecast horizon. OBR Public Finances Databank.
20% 30% 40% 50% 60% 1948 1970 1990 2010 2030 Spending 44% Tax 38%
Tax (national-account receipts) Spending (total managed expenditure) % of GDP. Dashed = OBR forecast.

We end up risking a doom loop. Incomes don’t grow, so the tax take doesn’t grow to cover spending needs. So we raise taxes, which bear down on already stagnant living standards. For reasons of political expediency, we raise them in ways that may be more palatable but in fact damage growth. We try to avoid all this through borrowing more. But the costs of borrowing come back to bite us – as they have – when interest rates rise and we end up spending more on servicing our debt than on any public service bar the NHS. Which puts pressure on taxes and leaves less for other spending. And so on.

UK debt has risen much more than other countries
Change in general government gross debt, % of GDP, 2007–2024. IMF World Economic Outlook.
+0 +20 +40 +60 +57pp +40pp +27pp UNITED KINGDOM G7 AVERAGE (EXCL. UK) OECD AVERAGE (EXCL. UK)
Percentage points of GDP, 2007 → 2024. Averages exclude the UK.

It is no wonder the population is restive. Two decades of poor growth have fundamentally damaged the country. They have baked in inequalities that were, perhaps, bearable when living standards were rising, but not when things have stopped getting better. They have increased other inequalities, and reduced both social mobility and social cohesion. In a zero-growth world everything becomes a zero-sum game and politics becomes much harder.

Yet we need to address the underlying issues because things are not going to get any easier. The demands on public spending – notably health, pensions and defence – means that both spending and tax will rise even beyond already record levels. Increasing the tax burden further on a population that is already unhappy about lack of disposable income will make for difficult politics.

AI offers an opportunity to help with growth, given the UK's natural strengths in this area. And recent developments in international politics also underline the importance of sovereign capability: countries that can develop, access and deploy advanced AI on their own terms will be better placed to capture the gains. But that opportunity will not be realised without the wider foundations of prosperity in place: competitive energy prices, good infrastructure, and the ability to attract, develop and retain the talent these industries need.

Without growth, what would be challenging but manageable could become close to impossible. The clamour for “easy answers” will only get louder. Economic growth is not sufficient for dealing with all the problems we face. But it is absolutely necessary.

2030 Prosperity Alliance

Notes & sources

  1. GDP per capita growth: World Bank, World Development Indicators (real GDP per capita, constant prices, NY.GDP.PCAP.KD), UK — trend growth 1960–2005 vs ~0.5% a year since.
  2. Counterfactual: extrapolating the 1960–2005 trend in UK real GDP per capita (World Bank WDI, NY.GDP.PCAP.KD) to the present leaves actual income per head roughly a quarter below trend. Author's calculation.
  3. Prosperity gap per person: the gap between actual GDP per capita and its pre-2008 trend, valued in current pounds (World Bank WDI, NY.GDP.PCAP.CN, latest year). This is the central case in the report's interactive calculator.
  4. Real average earnings vs the pre-2008 trend: ONS Average Weekly Earnings (KAB9) spliced with the Bank of England's ‘A Millennium of Macroeconomic Data’, deflated by CPIH. See supporting deck, ‘The lost decade’.
  5. Working-age UK income trajectory: DWP Households Below Average Income (HBAI), weighted median real equivalised household income (latest prices, re-based to 2024/25 via CPIH; HBAI_SURVEY spliced with HBAI_ADMIN), via Stat-Xplore. Working-age individuals (TYPE_AGECAT) grew ~36% AHC (~31% BHC) 1994/95 → 2007/08 and have edged down since (−4 to −6%); exact combined-band medians for ages 25–44 and 45–64 give +29–34% to 2007/08 and negative thereafter. (Supersedes the earlier ~50% figure, which reflected the 65+/pensioner pattern, not working-age.)
  6. £16,000 counterfactual: UK real GDP per capita is ~26% below its 1960–2005 log-linear trend extrapolated to the present (World Bank WDI, NY.GDP.PCAP.KD) — the same gap as the headline chart. Applied to this household's real net income (≈£45,600) that shortfall is about £16,000 a year. Author's calculation; the same trend basis is used throughout the report and the interactive calculator.
  7. Cost of buying: the first-year payment on a new 25-year mortgage covering 85% of the median East Midlands purchase price (Nationwide HPI), at the Bank of England's quoted 2-year fixed mortgage rate (series IUMBV34 — quoted for 75%-LTV products, used here as the longest-running market-rate series), deflated by ONS CPIH. Compared 1999 vs 2025.
  8. Pensioner vs. working-age income: DWP HBAI weighted median real AHC equivalised household income via Stat-Xplore. Note on recent years: HBAI switched from a survey to an admin-linked methodology in 2021/22, and the new basis sits ~11% below the old one at the overlap — so spliced income levels appear to fall after 2019/20 even where, on a consistent basis, they broadly plateaued. Individuals aged 65–74: +74% 1994/95 → 2024/25 on the spliced levels; ~+95% chain-linking the two series like-for-like; +87% to the 2019/20 pre-pandemic peak within the survey series alone. Working-age individuals: +30% over the same period. The pensioner median rose from 72% of the working-age median (1996/97) to 95% (2024/25); this catch-up ratio is unaffected by the break.
  9. Pensioner income by source: DWP Pensioners' Incomes Series, Stat-Xplore database PI_SURVEY (to 2021/22, unlinked), weighted mean weekly income per pensioner unit, real 2021/22 prices, 1994/95 → 2021/22. Real change by source: occupational + personal pension +£148/week (+138%; occupational alone +128%); State Pension +£107/week (+71%); earnings +£35/week (+66%); investment income −£2/week. Measures pigoccbu, pippenbu, piretben, pigernbu, piginvbu. (The State Pension figure is the mean across all pensioner units — including those receiving none — so it runs above the per-recipient State Pension mean.) See archetype_bullets.pensioner_income_decomposition().
  10. Pensioner income by sex: DWP Pensioners' Incomes Series, Stat-Xplore PI_SURVEY, weighted mean weekly income per pensioner unit by sex of head, real 2021/22 prices. Net income after housing costs rose from £184 to £416/week for female-headed units (1994/95 → 2021/22) and from £383 to £644 for male-headed — i.e. from 48% to 65% of the male figure. Women's occupational pension income (£149/week) is still about half men's (£302). Sex-of-head approximates single-pensioner sex, since pensioner couples are predominantly male-headed.
2030 Prosperity Alliance

Notes & sources — continued

  1. IFS, ‘Inheritances and inequality over the life cycle’ (Bourquin, Joyce & Sturrock, 2021): inheritances are projected to be worth about twice as much relative to lifetime income for those born in the 1980s as for those born in the 1960s.
  2. IFS, ‘Trends in income and wealth inequalities’ (Crawford, Joyce & Sturrock, 2021): someone on average earnings able to save their entire income would have needed about 10 years to move from the fifth to the ninth decile of the wealth distribution in 2007, rising to about 16 years by 2017.
  3. Resolution Foundation Tenure dataset (LFS-based, individuals aged 30–49): owner-occupation has fallen from 73% in the mid-1990s to 57% today — a drop of roughly a fifth.
  4. Young private renters' income: DWP HBAI weighted median real AHC equivalised income, age 18–34, EDATTAIN below degree, TENHBAI = private rented. Series essentially flat in real terms since 2008/09.
  5. Years to save a 10% deposit: Nationwide HPI Yorkshire and the Humber median price × 10% ÷ (Yorkshire ASHE p50 full-time annual net pay × 10% savings rate). Net pay computed via notebooks/archetypes.py. 1999 vs 2025.
  6. Young adults living with parents: ONS Families and Households dataset, share of 25–34-year-olds living with parents, latest release vs. 1996 baseline. ons.gov.uk.
  7. ONS, Annual Survey of Hours and Earnings (Table 6, full-time gross annual median, ages 30–39), latest year vs the 2006–07 pre-crisis peak, deflated by ONS CPI (D7BT) to 2025 prices — around 7% lower in real terms. Author's calculation.
  8. Nationwide House Price Index, first-time-buyer house-price-to-earnings ratio (UK): 4.8 in 2025 vs 2.4 in 1997 (the rise occurred between 1997 and 2007).
  9. Owner-occupation among 30–49 year-olds: Resolution Foundation Tenure dataset (LFS-based, individuals aged 30–49) — 57% today vs 73% (1997) and 70% (2007).
  10. Defined-benefit pension coverage: ONS, ASHE pension tables — active DB membership in the private sector is well under 10% (DB membership is now overwhelmingly public-sector).
  11. Student loan repayments: graduates repay 9% of earnings above the repayment threshold (Plan 2 / Plan 5), Department for Education / Student Loans Company.
  12. Graduate-headed household income: DWP HBAI weighted median real AHC equivalised household income, EDATTAIN = degree or above (available from 1998/99). £835/week 2004/05 vs £792/week 2024/25, 2024/25 prices.
  13. Cohort homeownership at age 30: I Acharya & M Broome, Housing hurdles, Resolution Foundation (December 2024), Figure 1 — RF analysis of IFS HBAI (1961–93), ONS LFS (1994–2016) and DWP FRS (2017/18–2022/23). 53% of those born 1961–65 owned at age 30, against 27% of those born 1981–85. resolutionfoundation.org.
  14. Plan 2 student loan: Department for Education / Student Loans Company. Repayments at 9% of earnings above £27,295 (2025/26 threshold), written off thirty years after first becoming due. gov.uk.
  15. OBR, Economic and Fiscal Outlook, and IFS: the tax burden is set to rise by around 5% of national income over the decade, to a post-war high.
  16. OBR, Economic and Fiscal Outlook: public spending is settling around five percentage points of GDP above its pre-Covid level.